Saab follow Volvo to Become Chinese Investments

29 October, 2011 (08:51) | Brand Values | By: hortoris

In 2010 Volvo was bought by the Chinese company Geely ( yes really!).

Now it may be the turn of Saab who have been offered a bail-out from creditor protection by Pang Da and Youngman.
As with many deals there are regulatory and corporate approvals to negotiate. In this case the Chinese authorities have to give approval of the takeover. The current creditors General Motors and the European Investment Bank also have a say. Ah so!

The Chinese do not need to bail out the Euro as they have the dollar funds and balance of trade surplus to continue buying heritage brands like Saab and Volvo!

Skoda No Joke Now

At one time Skoda was the butt of many a oneliner. Eversince the link with VW the quality and performance has totally reversed that position.

This example show that good alliances and partnerships can materially enhance your business. Fly with the Eagles not with the Turkeys.

Mitsubishi

Which motor manufacturer and retailer comes first in logo design.

  • Mazda’s logo bears an uncanny resemblance to another motor car brand that skips my mind.
  • Mitsubishi has 3 red rhomboids which exudes no class as far as I am concerned.
  • Mazda combines the image at this garage with an MOT station logo.
  • Mitsubishi has the strong red backboard to give a 3D effect.
  • Both garages sat next to one another in York. If I was awarding prizes for impact on me personally I would opt for Mazda as the window displayed further enticement and the clean white cars first attracted me to the combined garages.

I have never driven either motor much less owned one so I may be a poor judge.

Mazda

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