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	<title>Comments on: Valuation of Business and Brand</title>
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	<description>Brains on Brand</description>
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		<title>By: YouGov Brand for Equity &#8212; Be On Brand</title>
		<link>http://www.bonbrand.co.uk/valuation-of-business-and-brand/#comment-6</link>
		<dc:creator>YouGov Brand for Equity &#8212; Be On Brand</dc:creator>
		<pubDate>Tue, 12 Aug 2008 12:07:53 +0000</pubDate>
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		<description>[...] business should plan and manage to enshrine and encapsulate equity value. Becoming worth double the annual sales and double the asset value is a great [...]</description>
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